movie trailer ≠ utility trailer. ad placement fail.
google carries the phenomenon one step further. a search for “trailer” brings up organic results consisting of movie trailers - juno, the dark knight, indiana jones, etc., while all sponsored links are utility trailers. furthermore, related searches include car trailer, motorcycle trailer, enclosed trailer and equipment trailer, completely […]
Tag Archives: advertising
homonyms and ad placement.
12 August, 2008 – 21h10
more great advertising.
8 August, 2008 – 16h27
from facebook, LG is using the iphone’s name to promote their ripoff. i can’t wait to see the lines of people waiting to get their iphone like phones while listening to the buzz from developers looking forward to making iphone like apps.
seriously, to all the wannabe iphones in the world - this strategy may seem […]
citi fail.
29 July, 2008 – 13h37
“we returned to find that the garage had turned into his art project. thankfully, the cash we got back on our purchases came in handy. we had the garage repainted and bought plenty of canvases for our son.”
are they trying to market towards the insensitive parent crowd? or just those who don’t appreciate art? they […]
